client

McGrath Institute for Church Life at the University of Notre Dame

project

Design a show-stopping piece that would convey the importance of the rebranding and the institute itself.

freelance design services

Graphic design and layout of the book, photo editing/retouching and pre-press/print coordination

tools used

InDesign, Illustrator, Photoshop, Lightroom

the team

McGrath Institute for Church Life at the University of Notre Dame
Tara Hoover Design

the challenge

How can we make a substantial impact with our exciting news?

The University of Notre Dame’s Institute for Church Life had received a major contribution, and the institute was being rebranded to include the donor’s name. This was a very exciting time for the institute, and they wanted to share this momentousness with important campus visitors over the summer—including academics, family and the community. The goal was to share the fresh branding and also the value, merit and vision that the institute brought not only to the campus itself, but also to a widespread audience due to its country-wide outreach efforts. A piece needed to be created that was as special as the institute itself.

Combine quality, function and usability

The result was a longstanding 200-page journal which recipients could use for many purposes. Inside pages were lined or gridded and showcased meaningful quotes throughout. Iconic images of campus, prayers and information reflective of the institute’s mission and values were also included at the end. Finishing touches like embossing and spot gloss were added to make this piece extra-special. We even created custom bookmarks to distribute at a campus event!

Graphic and Web Design Projects by Tara Hoover

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